At some point or another, we all experienced lousy user experience (UX). Whether you’re a content creator, web designer, eCommerce specialist, or most importantly, the end-user, we can all agree that subpar UX is the most frustrating feeling ever. For that reason, we decided to address the common ground where most of the bad UX…
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The first version of WordPress was released in 2003, and has since become the most dominant content management system (CMS) in the world. It doesn’t look like any CMS will take WordPress off its throne in the near future, making it a great career path for people across the globe. There are many different…
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Whether you’re about to launch your first WordPress website or already have an established presence on the web, engaging and retaining website visitors matters. However, finding organic and intuitive ways to increase the time someone spends on your website isn’t as straightforward as it seems. According to Small Biz Genius, 88% of online users will…
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The digital world asks for your digital presence. As per one research, more than 60% of the clients never connect with companies without a website. Whenever they approach any service provider, they first check whether there is any information available online. If yes, they initiate the further procedure. Our explanation clearly says that a company…
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Designers know how important it is to create attention-grabbing visuals and use them to empower your design. Visual context is massively important when working on a design. It is the key to carrying out a successful presentation of information, content, brands, or businesses. Visual context is what makes people stop and take a closer look.…
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Not many SEO experts focus on their website’s quality score, which is actually an important metric! It measures the quality, performance, and relevance of your ads in pay-per-click ad campaigns. The quality score will affect your ad position and cost per action, which would impact your PPC ads’ success and ROI. While there are…
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If you’re starting a new business, you might be wondering if spending all that time and money on a custom website is worth it. Between buying a domain name, obtaining web hosting services, and creating a custom template, website costs can add up—and that’s before investing in SEO and paid search campaigns to get…
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Even if a website is perfect from the UI viewpoint, it does not mean it will engage and convert visitors. There are many cognitive factors, such as usability, legibility, ease of navigation, and so forth, that may directly impact how people will perceive your website. By familiarizing yourself with the basics of cognitive psychology, you…
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In the world of digital marketing, a landing page is a page where your visitors land after clicking on a link on an email, post, or a button from another page. A landing page is created to provide the user with important information, keep them interested, and encourage them to take action. Its role…
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Excellent customer service can be summed up in two words ‒ speed and convenience. If you’re selling online, you can’t always win the price. Shoppers also want to pay the least amount as possible. Fortunately, here’s the good news this holiday season ‒ you can win on customer experience. If a shopper spends his…
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